My mission is to get great creative work out of your brain and into the world.
As a strategist I partner with solopreneurs, ad agencies, and Fortune 10 brands to help solve complex problems. As a speaker and teacher, I help folks see the world differently and design accordingly. And as an artist – I practice what I preach.
– I believe that you can design your life.
– I believe that inspiration is created not found.
– I believe that everyone deserves to work in a flow state.
Over the past 10 years I have become an expert in creative process.
I hold my BFA in Communication Design. My coursework included Information Architecture, Design Research, and Design History with a focus on design thinking, interaction design, and human factors. My thesis was “curation as an expression of identity”.
I grew my career in the advertising industry, working as a Planner for some of the most recognized brands: LeBron James, Panera, Staples, Adobe, UPS, and Luxxotica.
In 2013 I packed up an SUV and drove across the country from Boston to LA to start my own consultancy where I built a client roster that included icons like Apple, Beats by Dre, The Viper Room, and Microsoft. Influenced by the city’s creative community, I became a go-to for insights on millennials and youth culture, growing a loyal following for my trendspotting and curatorial work.
Over the years I broadened my skill set to include a teaching certifications in both Visual Art (MA K-12) and Yoga (200hr Yoga Alliance certified). I have been also been working as an instructor for General Assembly since their inception.
In May 2013 I was invited to give a TEDx talk on my work [called “Lessons in Digital Anthropology”] which you can view on the TED site here.
I’ve also been featured on a few different publications over the years:
- Chris Guillebeau’s Art of Non-Conformity on balance & goal-setting
- Teen Vogue on authenticity & personal/professional branding
- Innovation Women as a recommended speaker on Marketing